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Marketing Coordinator

Company: Crew Carwash
Location: Fishers
Posted on: February 11, 2020

Job Description:

The - Marketing Coordinator -will contribute to existing marketing programs, while assisting with the development of new initiatives aligned with company goals. The ideal candidate will have prior experience with a wide range of marketing functions, including communications, advertising, branding, digital marketing, and social media. The marketing coordinator must be an organized multitasker and team player able to handle many diverse projects at once and meet tight deadlines. Objectives of this Role Assist in the development and implementation of the company's overall brand strategy Ensure all marketing efforts serve to achieve immediate and long-term business goals, identifying and executing improvements for processes, content, and increased profitability Prepare marketing activity reports and metrics for measuring program success Provide market research, forecasts, competitive analyses, campaign results (coupon redemption reports), and consumer trends Obtaining retail marketing best practices by furthering knowledge and education through workshops, research, and time out at the locations visiting with customers and team members Responsibilities Conduct research to analyze market trends, customer behavior, and competitive landscape, and prepare reports by collecting, analyzing, and summarizing data Support the Marketing Supervisor in evaluating and establishing the marketing plan and strategy by assembling and analyzing budgets, setting objectives, planning and organizing location promotions and updating marketing calendars Communicate campaign objectives, timelines, and deliverables to the teams at the locations, and provide instructions for use or promotion Help plan and coordinate internal and external meetings and special events With the help of third party partner and Marketing Supervisor, plan and oversee various digital tactics including paid search, re-marketing, display advertising, etc. Oversee execution of SEO of the company's website Build overall social media presence including creating and posting content and monitoring engagement daily Develop and implement mobile app campaigns Create and implement email marketing campaigns Scheduling and monitoring locations radio control devices Build effective relationships internally with the operations and management teams Manage locations Electronic Message Boards Skills and Qualifications Bachelor's degree in marketing, advertising, or communications Past work experience as a marketing coordinator or similar role Knowledge of traditional and digital marketing, content marketing, and social media marketing Experience with research using data analytics software Experience with Google Analytics and AdWords Excellent writing, communication, and presentation skills Proficiency in full Microsoft Office suite, especially with Excel and PowerPoint Familiarity with content management systems (CMS) Working knowledge of HTML and design and email software

Keywords: Crew Carwash, Fishers , Marketing Coordinator, Advertising , Fishers, Indiana

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