Social Media Manager (Hybrid)

Company: Festool USA
Location: Lebanon
Posted on: August 6, 2022

Job Description:

About Festool - 90+ year TraditionFestool is a family-owned business that has been developing innovative, precision-engineered and durable power tool solutions for nearly a century. Founded in Germany in 1925, Festool is a leading manufacturer of power tools, known for its systems-based approach to power tools that are designed for efficiency and high performance. Festool's mission, "Built Better To Build Better," focuses on creating better tools that empower professional tradespeople to elevate their skills and deliver outstanding results by helping them build cleaner, faster, smarter...better. For more information, visit www.festoolusa.com or www.festoolcanada.com. Work with FestoolFestool is growing fast and looking for proactive, talented and energetic individuals who want to grow with us. We are a customer-centric organization that cares for our team members and stays true to our guiding principles. We are seeking high-performing individuals who are just as passionate about exceeding customers' expectations as we are. If you exude passion, creativity, commitment, and fun then we are the place for you!Hybrid role - 2 / 3 days in office + 2 / 3 days remote per week (must live within commutable distance from Lebanon, IN)POSITION SUMMARY:The primary function/purpose of this job.Festool North America is seeking a social media manager to help lead the growth of our social media presence (Facebook, Instagram, YouTube, Twitter, LinkedIn) and online community (Festool Owners Group, Blog). The role is a mix of strategy, execution, community engagement and analytics/data reporting, with the purpose of expanding and enhancing our brand presence with our online communities. Reporting to the Director of Marketing, the social media manager will partner closely with multiple stakeholders to bring to life our key campaigns and enhance our brand personality and voice. This person will have a proven track record driving social strategy, building an audience, and being on-top of the latest social trends. Job Duties/Accountabilities:This list should address at least 80 percent of the job's content.Essential Functions:Craft, manage and implement social media strategies and calendar for both the US and Canadian markets. Being the first line of communication with our community - regularly engaging with our fans and responding to their comments and feedback in a timely fashion to build brand credibility.Partner with PR agency to deepen existing influencer relationships, and strategically expand influencer roster.Partner with media agency to coordinate paid media content calendar; understand paid media metrics and communicate results to internal teams.Own the analysis and reporting of social channel KPIs with a monthly report to internal teams. Create, maintain, and own our social media rulebook / style guide.Observe and report on social media trends within our industry and beyond.Non-Essential Functions: Perform all other assigned tasks and requirements as needed.QUALIFICATIONS:Minimum requirements to competently perform the key responsibilities of this job in terms of educational background, work experience, licenses/certifications or other knowledge, skills, and abilities.Education: BA/BS in Sales, Marketing/Digital Marketing, Public Relations, JournalismYears of Experience: 3-5 years' experience managing owned social media channels and community management. Agency background a plus.Other Qualifications:Passion for social media, engaging with online communities and content creation.Experience with all major social media platforms and common social toolsExecutive presence, with the ability to interact with and influence people across all levels of the organizationAbility to speak, read, write, and comprehend English is requiredStrong verbal, presentation and written communications skills; proven track record for working effectively with cross functional teamsAbility to work within a fast-paced team setting, and interact and influence credibly with different levels of managementHighly motivated, self-driven with a high sense of urgency to meet timelines and the ability to work without daily guidanceWorking knowledge of marketing automation and publishing toolsUnderstanding of Creative Cloud and Microsoft OfficeUnderstanding of the tool industry/trades a plus, but not required ADA Factors Physical: For each physical demand in the job, describe the job activity involved. If appropriate, describe accommodations which may be available.Activity% of TimeComments1.Standing10Walking10Sitting80ActivityFrequency *Lbs.Comments2.Liftinginfrequent 20 lbs.Carryinginfrequent 20 lbs.Pushinginfrequent20 lbs.Pullinginfrequent20 lbs.* (Frequency: hourly / daily / weekly / occasional / infrequent)ActivityYes/ No/Occas.Comments3.ClimbingNoBalancingNo4.StoopingNoKneelingOccasionalCrouchingOccasionalCrawlingNo5.HandlingYesPaperwork, filesReachingYesPaperwork, filesAbove shoulderNo6.Repetitive Hand MovementYesTypingGraspingYesPaperwork, filesFine ManipulationYesTyping, paperwork7.Repetitive Foot MovementNo8.SpeakingYesPhone and personal interactionsHearingYesPhone and personal interactions9.SeeingYesComputer and paperworkDepth PerceptionNoColor VisionYesManaging digital creativeEnvironmental: For each environmental condition in the job, describe the conditions involved. If appropriate, describe accommodations which may be available.EnvironmentalCondition *Comments1.Inside/OutsideInside2.Cold/HeatNormal3.Wet/DryNormal4.Noise/VibrationsNormal5.HazardsNormal6.Fumes/Dust/OdorsNormal* Indicate either condition listed in the "Environmental" column, or "Normal" or "None" if applicable.Other FactorsComments*The Company is an equal opportunity employer and does not discriminate against applicants or employees for employment on the basis of an individual's race, color, religion, creed, sex, national origin, age, disability, marital status, veteran status or any other status protected by applicable law.

Keywords: Festool USA, Fishers , Social Media Manager (Hybrid), Advertising , Lebanon, Indiana